What’s New?

The Scott Family Amazeum is proud to announce that our Chief Executive Officer, Sam Dean, has been elected to serve as Chair-Elect of the Association of Science and Technology Centers (ASTC) Board of Directors. His two-year term begins on September 8, 2025.

Our Sr. Marketing and Communications Coordinator, Holland Hayden, and Marketing and Communications Coordinator, Ella Sands, attended the recent AI conference, pictured second from the right in the first and second rows.

Back-to-school season can bring excitement, fresh starts, and—let’s be honest—a little chaos.
Whether your child is stepping into the classroom for the first time or returning for another year,
a few intentional habits can make the transition smoother for the whole family.

We were so excited to welcome Jo Johnson Overby to the Amazeum! Jo is a Northwest Arkansas mom, content creator, podcast host, business educator, and all-around creative force - and we absolutely love everything she shares about motherhood, family life, and building a brand with heart.

Written by Destin Hall, Amazeum Exhibits Technician

Popular YouTube family channel A for Adley explored the Amazeum—an interactive children’s museum in Bentonville, Arkansas—and brought their playful energy to every corner of the museum!

On June 3rd, we didn’t just break ground—we built momentum.

Learning Beyond the AmazeumWhen summer rolls around, kids are ready to move, explore, build, and ask questions. At the Amazeum, those instincts are celebrated through hands-on experiences that connect play with learning in creative, meaningful ways. But curiosity doesn’t have to stop when you leave the building.

Designed for Discovery: How the Amazeum's Space Inspires Learning Through PlayWhen you step into the Amazeum, you're not just entering a building—you’re stepping into a carefully crafted learning ecosystem, intentionally designed to honor the language of play. From the moment our doors opened, our mission has been clear: create a place where kids and families can engage in authentic, meaningful exploration together. A place where curiosity leads, questions matter more than answers, and the environment itself becomes a teacher.

Why Adults Need Play Too: Exploring the Amazeum After HoursAt first glance, the Amazeum appears designed exclusively for children—vibrant, interactive, and bustling with youthful enthusiasm. Look deeper, however, and you'll discover something equally powerful: adults rekindling their creative spirit in this unique Northwest Arkansas destination.