Hyundai and Crain Hyundai of Bentonville Help Fuel Curiosity and Creativity at the Amazeum
A $20,000 donation will support hands-on STEM learning experiences for children and families across Northwest Arkansas.
Big ideas often start with a simple question: What if?
At the Scott Family Amazeum, we see what happens when children have the freedom to ask questions, experiment with new ideas, and discover what’s possible. Thanks to a generous $20,000 donation from Hyundai Motor America and Crain Hyundai of Bentonville, we can continue creating opportunities for young learners across Northwest Arkansas to do just that.
The gift, made through Hyundai Hope, Hyundai's corporate social responsibility initiative, will support hands-on science, technology, engineering, and mathematics (STEM) programming at the Amazeum.

Learning Through Play, Every Day
STEM learning at the Amazeum isn't limited to a classroom or a single exhibit. It's woven into the experiences we create every day.
Whether a child is testing a new invention in the 3M Tinkering Hub, experimenting with the movement of water, exploring new materials, or discovering how things work during an Amazeum camp, they're developing skills that extend far beyond the museum.
Hyundai and Crain Hyundai of Bentonville's investment will help support these experiences through everyday programming on the museum floor, educational camps, and community-based learning opportunities throughout Northwest Arkansas.
Each experience encourages children to think critically, collaborate, solve problems, and approach challenges with creativity and confidence. And perhaps most importantly, it gives them the space to learn through curiosity and play.
A Partnership That Invests in Possibilities
"We are incredibly grateful to Hyundai and Crain Hyundai of Bentonville for their generous investment in hands-on STEM learning at the Amazeum," said Jennifer Martinez Belt, chief philanthropy officer at the Scott Family Amazeum. "This $20,000 gift helps us create more opportunities for children and families to explore, experiment, and discover the world around them through STEM. Support from community partners like Hyundai allows us to spark curiosity, inspire creativity, and help young learners build skills that will serve them well beyond the walls of the Amazeum."
The donation is part of Hyundai Hope's broader commitment to strengthening communities and expanding educational opportunities for young people across the country.
For Hyundai, supporting organizations like the Amazeum is about helping children develop the confidence and skills to become tomorrow's innovators, thinkers, and problem-solvers.
Building a More Curious Future Together
At the Amazeum, we believe learning happens everywhere, and curiosity can open doors to possibilities we haven't yet imagined.
Community partnerships play an important role in making those experiences possible. With support from Hyundai and Crain Hyundai of Bentonville, we're continuing to create opportunities for children and families to explore their interests, make discoveries, and learn together.
Thank you to Hyundai Motor America and Crain Hyundai of Bentonville for investing in the curious and creative spirit of Northwest Arkansas!

